My involvement with King of the Beats DJ Club nights

(including the events "Party Groove" & "DJ Soundclash")

Events associated with the music project King of the Beats has evolved to a new series of club nights during the autumn months of 2011. It started with Party Groove a night which inspired from new york city with the zulu nation from the 1970's & 1980's. The nights mixes quality music from past and present and selected Dj's in the mix. Tis ranges from Soul, funk, hip-Hop, disco and boogie.

The night began in October at the Venue Hare & Hounds in the King's Heath ares of Birmingham.  Party groove returned in November as part of the Dj Tour from Birmingham to London. The London event taked places at the Vibe bar at Shoreditch. It is titled "DJ Soundclash" where a number of different DJ's battle against each other in the mix. The selection of music was similar to the party groove but with more selection true school quality end of the hip-hop spectrum and classic funk. 

The DJ's appeared from both events are from the regular King of the Beats team and former King of the beats contenders along with special guests.

My involvement includes marketing with distributing posters and flyers at selected locations both events in both London and Birmingham. On the event day i help setting up and assist and any actions which needs to be done behind the scenes. During the event i was at the merchandise desk for visiting clubbers to buy King of the beats branded sweatshirts and record singles.

For full updates and developments go the official king of the Beats website

Note for editors

King of the Beats, is a music challenge project on video and at live events to create new instrumental sounds from a limited budget. The project and webpages on www.kingofthebeats.com and on its facebook page has received increasing creditability from music artists from round the world and in particular the underground true-school Hip-Hop scene.

This project is developed and directed by Pritt Kalsi. 

The King of the Beats name, logo or any elements from the project must not be reproduced without permission.

Transport Presentation

I was asked by the Redditch Community Forum create a powerpoint style presentation. 

This was to demonstrate examples of what could be achieved with local transport marketing and better information

This was shown to members of the community forum members along with staff, local politicians and management from the local councils from Redditch and Bromsgrove at Redditch Town Hall in November 2011. In addition a key staff from the passenger Transport group from Worcestershire County Council responsible for planning a new local transport project starting in 2012 titled "Choose How you Move" for Redditch.

The presentation was well received by all people attended. After the meeting key staff responsible for public transport information in Worcestershire offered to be in touch over my ideas to for potential opportunities during 2012.

Note to Editors:

The Connection Bus Marketing Initiative is developed at community level by Keith Mckenzie to improve bus network awareness in the Redditch area to a level of better confidence. The project is supported by the Redditch Community Forum and Redditch Borough Council. 

Redditch Community Forum

The Community Forum was established in January 2009 with the aim of  developing the relationship which Redditch Borough Council has with community and voluntary groups. I have been regular member of the community forum since 2010.

King of the Beats Summer 2011 Video

King of the Beats the original beat challenge has released online its latest documentary film. It was partly filmed by myself and for the first time it was entirely filmed in High Definition. This film is special extended edition with expended features.

July 2011 Contenders

Briefly interviews of the each contenders at the start of the challenge through to the end of the live event

In-depth Interviews

As well as highlights of the London event in July special in-depth interviews with people who is been involved in the project also people who has supported & respected king of the beats for over 12 years.

As part of the interviews features I am fully featured on the video for the first time on  how I seen Pritt Kalsi (Project Director and close friend) started and how it was develop to a level when I became a participant with my overall take of the project which I'm part of.

Some of the teams of King of the beats includes some of the established and legendary names in Hip-Hop in the UK including: Sparkii Skii (Formally part of the London Possie), DJ Devastate(Formally part of the Demon Boyz), DJ Random (The Steel Devils), Tha 4orce, Jay King, Causal T(MSI), Mauriziro the next one.

Also there are interviews with some of the legendary names in hip-hop including: Jazzy Jay, Cutmaster Swift, MC Mello

The live event challenge "Who's Gonna Takes the Create"

The challenge of the event started at a record store at the Noting Hill gate area of London it shows footage of the challenge contenders searching for records within a limited budget which they will use to produce new quality hip-hop sounds.

The video continues with highlights of the King of the Beats event at London's Vibe Bar. One the night each contender has to present the completed produced sounds on stage and in front of a live audience. A panel made up on respect people in the Hip-Hop scene plus a selected person from the audience decide the winner. In addition live freestyle performances from selected guests for the night. The winner will own the full collection of the records brought by every contenders for this challenge.

The contenders for King of the Beats are made of established and up & coming DJ's & producers. The contenders for July 2011 are: Agor, First-Hand and Hi-Soul

View the video

This special edition is broken into 2 parts, each part is about an hour long, to view each video click on the web links below link to each parts to the official King of the Beats website. 

Please note some parts of each video may contain strong language.

King of the Beats July 2011 film, Part one 

Meet the contenders and in depth interview with support and people in hip-hop who respects King of the Beats project. As well has the familiar faces some of the key people behind the scenes also featured. in addition Pritt Kalsi (KOTB Project Director) is interviewed on camera and me being interviewed on video  for the first time. 

King of the Beats July 2011 film, Part two 

This part features highlights of the king of the beats event back in july 16th at London's Vibe Bar and a special Hip-Hop event at London's South Bank when Chuck Chillout, Donald D and Brother B did live freestyle on stage with the Funk band The Impellers and a lot more. 

For full updates and developments go the official King of the Beats website:

Note to the Editors:

King of the Beats, is a music challenge project on video and at live events to create new instrumental sounds from a limited budget. The project and webpages on www.kingofthebeats.com and on its facebook page has received increasing creditability from music artists from round the world and in particular the underground true-school Hip-Hop scene. This project is developed and directed by Pritt Kalsi. The King of the Beats name, logo or any elements from the project must not be reproduced without permission.

Transport Marketing Progress

The Connection bus Marketing initiative has gained to increasing support from local communities and now started a first project under development. 

The initiative starts with an all operator bus map & Guide to Alexandra Hospital in Redditch. This document is to be supported by Redditch Community Forum and developed in association with Worcestershire County Council.

This will contain a list of bus series and frequency levels along with diagrammatic map which series the hospital. The completed leaflet will be distributed to selected location across Redditch Town which cover a population around 80,000 people.

The Connection Bus Marketing initiative is developed independently by me at a volunteer level aim to improve bus passenger confidence of a local bus network which face unstable bus services levels due to lack of printed integrated bus information and marketing. Over the past few years I been making several attempts to develop a transport marketing initiative for a worcestershire town. Since 2009 I have shared my ideas to several organsiations and businesses including First Midlands, Diamond Bus Company, Worcestershire County Council and Redditch Borough Council, along with local organsiations Bromsgrove and Redditch Network, Redditch Community Forum and Help the Aged.

Very recently the Department of Transport awarded Worcestershire County Council funding to improve transport provision in Redditch Town. As part of the funded project "Choose how you move" the Redditch Community forum would like to see my bus initiative idea be developed further with Worcestershire Council with consultation from the local communities.

In June 2011 a written document explaining why a marketing initiative needs to be developed along with detailed background and analysis. This was distributed to members of the Redditch Community Forum and Bromsgrove and Redditch Network. The Passenger Transport Group at Worcestershire County Council also received a copy of the same document. In addition I demonstrated examples of the information and and promotional material. It was very well received to level when it was strongly recommended of potential funding and community support.

In July a special document was developed, it is called Visions and contains visual examples of marketing and information ideas and how it could be developed further linked with type of materials and environments. This was presented to Redditch Community Forum meeting in August 2011.

The next step It's been confirmed that a focus group will be set up during autumn 2011 between myself and members of the Redditch Community Forum start up marketing and information materials starting at initial stage bus timetables which currently has no printed materials for local bus passengers, promotional materials as well as the local Hospital bus Map and Guide serving the town's Alexandra Hospital

In addition further meetings to be arranged between me members of the Redditch Community Forum and the Passenger Transport Group at Worcestershire County Council. Also being plan I will present a powerpoint style presentation the aim to convince more people to support this transport marketing initiative with potential funding and participation.

You will able to see example of the project shortly when the project is completed and will be displayed on the Visual Showcase pages of this website, watch this space for updates.

Further updates and developments of the Connection Bus Marketing Initiative will be updated here on this website

Notice to Editors:

Redditch Community Forum

The Community Forum was established in January 2009 with the aim of  developing the relationship which Redditch Borough Council has with community and voluntary groups Worcestershire County Council - Passenger Transport Group

The regions transport authority for Worcestershire. They develop local transport strategies and provide funding on social necessary bus services. The Council provides a comprehensive bus information and updates online and roadside bus times table at key bus stops along with bus maps. They also provided certain printed bus information. Bromsgrove and Redditch Network (BARN) 

BARN is a network of voluntary and community organisations and statutory agencies that provide a service to individuals or organisations in the local authority districts of Bromsgrove and Redditch

Further involvement with King of the Beats

Major participation of the King of the beats events before during and beyond the event in 16th July 2011

Preparations

One of my main preparation action was to spread the word of the event by distributing the events flyers and posters across several locations round London to places like Camden, Notting Hill Gate, The West End and Brick Lane (including the venue Vibe Bar). I provided regular promotional updates on facebook and a preview articles online with details of each contender due to take part.

The Event Day

Distributing the remainder flyers and posters of the event round London. Assisting in setting up preparations including rearranging tables, chairs for the public and specific areas for DJ's and an area for selling official King of the Beats merchandise.

During the event

I provide some of the photography and filming for the event. This featured Live performers, contenders for the live challenge, live Dj's in the mix and live freestyle sessions. 

Assisting guests

One of legendary Dj's in Hip-Hop Jazzy Jay visited the UK from New York City as a special guest at our King of the Beats event. I provided travel assistance for Jazzy Jay from his hotel through to to the venue. 

Articles

After the event I provide and official article for King of the beats with written highlights and summary of images from the night. This is developed for the official King of the Beats website it is also featured specialised lifestyle website from myself titled "Plus Lifestyle".

Interviews and additional video footage

In addition to the above example I assisted in filming during special video for the Special edition of King of the Beats video. In addition to footage from event in july it also highlights special interviews. I provided main filming for the interview of the project director for King of the Beats Pritt Kalsi. I also provided additional video footage photography for the interview with a UK Hip-Hop legend MC Mello

My featured interview

Despite I am usually behind the scenes for King of the Beats event however as this special video additionally features main associated team for King of the Beats projects I was featured and interviewed for the first time on the projects itself through my perspective.

You can view the my written article from July's King of the Beats on the "Plus" website and will appear on the official King of the Beats website During August 2011

You can view my article on the Plus website

A summary of images from King of the Beats July 2011 event in London on the Plus website

For full updates and developments go the 

Official King of the Beats website

Notice to editors.

King of the Beats, is a music challenge project on video and at live events to create new instrumental sounds from a limited budget. The project and webpages on www.kingofthebeats.com and on its facebook page has received increasing creditability from music artists from round the world and in particular the underground true-school Hip-Hop scene. This project is developed and directed by Pritt Kalsi. 

The King of the Beats name, logo or any elements from the project must not be reproduced without permission

The King of the Beats Grand finals 2010 video

This event I have partly filmed

After months since the event took place highlights from the event King of the beats grand final is now available to view. Recorded in November 2010 I was one of the filming team at London's Vibe Bar including the Director of the project Pritt Kalsi.

This was promoted as the "end of year special" as some previous king of beats live challenge winners from 2008, 2009 and 2010 returned for compete for the ultimate beat battle. Each contender has only about one week to produce completed tracks sampled from the records they have brought with a limited budget of £20, then present the final track live on stage.

The contenders were 

D'lux Beats from London winner in May 2010.

  Jay King & Mack One winner the first London based live challenge back in September 2009

Myke Forte from Birmingham winner in June 2010

Danny Spice from London winner in August 2010

The video duration is about 45 minutes long 

Available to view via the official King of the Beats website

An awareness project on Depression

After a recent event Depression Awareness Week, I have developed an awareness project focusing on Depression. This is part of the Awareness Series, new family of focused awareness project linked with various awareness events throughout the year associated to the awareness initiative brands Differences and Autism Challenge.

Summary of the Main features

An special online poll on Depression awareness on facebook, a designer style presentation regarding statistics on the amount of people face Depression in Britain and worldwide.

Other features will appear including a written insight.

In addition the general public will have an opportunity to have their on the issues of depression on the Differences website and on the combined Differences & Autism Challenge networking page on facebook. All contributions will will be featured on a special awareness resource. 

Take a look at the Awareness Series focus on depression

The Differences Awareness Series main page

A new family of focused awareness project

The Differences Awareness Series is a new family of focused awareness project linked with various awareness events throughout the year. The whole concept is made up of written insight, online polls, visual art, facts & figures and viewpoints from the general public. After each focused awareness all contributions gather information will be put together into a special awareness resource blog for all to see online. The Awareness Series is part of Differences a family of initiatives crated by me to raise awareness, understanding and attitude towards individuals with face individual difficulties

The series has started with World Autism Awareness Day (April 2nd) with an online poll and a written insight on autism awareness. 

The awareness series is now available to view on the Differences website

A special project for World Autism Awareness Day

To mark World Autism Awareness Day (April 2nd) I have developed a series of focused awareness project on Autism which is part of the Awareness Series a new family of focused awareness project I have developed associated with various awareness events throughout the year part of the awareness initiates brands Differences and Autism Challenge.

Summary of the Main features

An written insight on autism awareness and how the awareness day could be more relevant. Many more features will be added.

A designer style presentation on autism awareness

In addition the general public will have an opportunity to have their on the issues of autism awareness on the Differences website and on the combine Differences & Autism Challenge networking page on facebook.

Take a look at the Awareness Series focus on autism

The Differences Awareness Series main page